July Special: Costa Rica Campeon del Valle
To create the Alterra-exclusive Campeón del Valle (Champion of the Valley), we dug even deeper into the Dota Valley in Costa Rica and selected a handful of individual deliveries, or micro-lots, from the farmers who produced the best coffee this year. The 700+ producer members of Coopedota have the ability to participate in this volunteer micro-lot project, and selecting just a few deliveries results in extremely high-quality coffee. These coffees exhibit pinpoint acidity, supportive body and a subtle fruitiness that is a result of harvesting very ripe (but not overripe) coffee cherries.
Stick with a champion and you won’t be let down! Try this amazing coffee for yourself in July and enjoy 50 cents off, per pound (whole bean, ground or frac’ed) in your order.
We have finally made the move and are settling into our new offices on Humboldt Boulevard. As of June 30th Alterra’s customer service offices, sales office, wholesale warehouse, service department and barista training are all under one roof at 2999 N Humboldt Blvd., Milwaukee, WI 53212. This move has been in the works for quite some time and we’d like to thank our new neighbors for welcoming us to Riverwest!
Third-generation coffee farmer Oscar Diaz harvests, processes and hand-sorts coffee that’s as beautiful as the region from which it comes. His Pampojilá (meaning: “the place where the mist begins”) coffee is grown at 5,500 feet above sea level near San Lucas Tolimán, a town in the southeast corner of Lake Atitlán in Guatemala. Layers of sweet, floral acidity complement smooth body and classic chocolate notes in a shining example of Guatemalan coffee.
We are excited to announce that our French Roast coffee has gone entirely Fair Trade/Organic. Dark-roasted versions of our FTO Timor and Sumatran coffees come together in this smoky, full-bodied blend. Flavors of dark chocolate, gingerbread and black licorice reward those who aren’t afraid of a little roast in their lives!
The Specialty Coffee Association of America’s yearly convention has come and gone and Alterra was thrilled to participate. Our booth on the show floor was buzzing with activity and eager coffee enthusiasts awaiting a taste of Alterra’s finest. We would like to thank all the people that came out to the show and especially all the current accounts that had a chance to stop by.
To create the Alterra-exclusive Don Zeledon - Fair Trade/Organic, we tasted and selected the best coffees from award-winning cooperatives in Northern Nicaragua and blended them together to create a sweet, clean coffee with juicy acidity, medium body and resonating finish.