Alterra Coffee is a proud sponsor of the American Diabetes Association Greater Milwaukee Area Tour de Cure. This annual ride through Ozaukee County is part of a series of fund-raising cycling events held in 40 states nationwide to benefit the ADA. The Tour is a ride, not a race, with routes designed for everyone from the occasional rider to the experienced cyclist. Whether participants ride 10 miles or 100K, they will travel a route supported from start to finish with rest stops, food to fuel the journey and fans to cheer them on! Last year, more than 38,000 cyclists in 78 Tour events raised nearly $16 million to support the mission of the ADA: to prevent and cure diabetes and to improve the lives of all people affected by diabetes.

Join Team Alterra on any one of the four routes on Sunday, June 28th at Grafton High School. Alterra’s very own Mountain Bike Race Team will lead the way for the 100K cyclists - come cheer them on or join in the ride! You can also support our team by making a donation or asking your family and friends to ride with you. The funds we raise will support the American Diabetes Association’s important research, information and advocacy efforts and its mission. 

Ride with Team Alterra and receive $10 off your registration fee. Just visit www.alterracoffee.com/tour and enter “alterra” as the promotion code.